Displaying posts tagged with

“trade”

Guardian (UK): Smart cities: are you willing to trade privacy for efficiency?

The Guardian reports onquestions of privacy concerning “smart” cities — where data is increasingly collected on the habits of citizens and residents: Privacy must play an instrumental role in any smart city strategy otherwise citizens might fear the introduction of other innovative technology, according to an executive at one of the world’s largest infrastructure companies. [...]

Do you need to bother with trade marks?

Since writing my book, Legally Branded, a number of business owners have thanked me for making this fundamentally important subject of intellectual property (particularly trade marks) understandable. Some entrepreneur friends have even  suggested I emphasise the risks, and danger of ignoring intellectual property advice.  However, I’ve always tried to steer clear of scare mongering as a [...]

Trade mark registration and brand extension in China

China is now the second largest economy on the planet, and has become a key market for businesses worldwide. So, securing ownership of your brand in China should be an important part of your plans.  While the Chinese system of trade mark registration shares many common elements with the European regime there are subtle differences that can [...]

Trade mark searching: A glimpse into the future?

Trade mark registration is the way to own a brand name, and regular readers will likely appreciate the importance of taking steps to ensure their brands are available, and securing them early on when launching new products or services. In line with such good practice, businesses typically register trade marks well in advance of their [...]

Does Lack of Professional Advice Lead to Unnecessary Trade Mark Registration?

When a key player in the Government’s plans to strengthen the IP framework, encourages business owners to file their own trade marks, explaining this is to help them afford trade mark registration, I wonder what’s going on. Many lawyers educate the public about the value of taking legal advice.  So, it is somewhat surprising for [...]

Georgia-Pacific and Kimberly-Clark: Quilted Designs and Functional Trade Marks

Intellectual property is the cornerstone of many modern businesses, and the law offers various mechanisms to safeguard know how, creativity, ingenuity and investment in reputation and marketing.  A significant complexity when it comes to securing rights is deciding which means of protection is/are appropriate.  An important factor in such a decision is the nature of [...]

Georgia-Pacific and Kimberly-Clark: Quilted Designs and Functional Trade Marks

Intellectual property is the cornerstone of many modern businesses, and the law offers various mechanisms to safeguard know how, creativity, ingenuity and investment in reputation and marketing.  A significant complexity when it comes to securing rights is deciding which means of protection is/are appropriate.  An important factor in such a decision is the nature of [...]

APP STORE – Trade Mark Challenge Spreads to EU

We have been keeping an eye on developments in the dispute over the APP STORE mark.  A new chapter in this interesting saga has begun. The challenge against Apple is bringing in more supporters and expanding to other jurisdictions. To recap, in our first blog we explained how Microsoft applied to the US Patent and [...]

People power prescription to cure the trans-Pacific free trade ‘disease’

Bugs Bunny – alias a well-known local unionist – at the Rogers … Photo: Nigel Moffiet/PMCMURRAY HORTON, organiser and spokesperson for the Campaign Against Foreign Control of Aotearoa (CAFCA), treated Auckland to a double billing this week – well, actually a threesome if you count little Waiheke Island as well. His Christchurch-based movement has been [...]

Twitter names and trade marks

How safe is your twitter account username? Today I discovered that Twitter transferred the account #girlgeeks to the trade mark owner of the name even though the latter had only registered a logo mark incorporating the words (see image) a year ago.  A logo mark does not give exclusive rights over the word mark. What’s [...]